Banyan Hill Publishing’s Ted Bauman and Jeff Yastine Give Editorial Life to Their Subscribers

Independent investment advice web portals don’t come more acclaimed than Banyan Hill Publishing. With a daily readership of over 40,000 subscribing to a portfolio of investment publications (including Total Wealth Insider, edited by Jeff Yastine, also known as “JL”), the website focuses on investments ranging from equity management, option trading, commodities, and other growth opportunities.

Originally founded as The Sovereign Society in 1998 prior to re-branding in 2016, Banyan Hill Publishing is known as a leading global asset protection and investment organization based on the core value of personal sovereignty. Visit Bloomberg.com to know more about Jeff Yastine.

The site’s name is a clue to Banyan Hill’s key philosophy. The banyan tree is the world’s largest with respect to canopy (or shade) size. Unique to the banyan tree is its ability to grow branches laterally, which produce roots that grow vertically into the earth as additional reinforcement. The banyan is a perfect metaphor for good business: if you provide a solid and scalable foundation for your investments, then future growth can flourish with strong support without collapsing – just like the banyan tree.


With market volatility being a constant concern, investors are always on the lookout for the next financial crisis and how best to weather that storm (and others behind it). Between choosing financial advisers who may know marginally more than the novice they advise, or going on one’s own by using a search engine and a prayer, investors need a sturdier alternative for growing and protecting their wealth.

Banyan Hill Publishing provides a third way. The site allows investors to be the proverbial fly on the wall as notable Banyan Hill experts discuss the strategies they’ve implemented to create their own banyan trees. From hedge fund managers to financial analysts to business correspondents, Banyan Hill’s expert contributors equip investors with insights that provide a higher level of confidence in managing financial risk while reaping the benefits.

Jeff Yastine is the editorial director for Banyan Hill Publishing, and his career is one of distinction in both business journalism and financial mastery. From his Emmy-nominated work as a business correspondent with PBS, to his prescient analysis regarding both the dot.com and real estate crises in the 2000’s, Jeff Yastine brings over two decades of authoritative wisdom rooted in journalistic integrity (he was part of a 2002 team of Nightly Business Report journalists that was awarded the New York State Society of Certified Public Accountants’ Excellence in Financial Journalism Award for a special report on America’s bond market). Through the publication, Total Wealth Insider, Jeff Yastine uses his extensive experience to walk his readership through current trends and stock opportunities. Visit: https://kennedyaccounts.com/